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Книги Котлера
- ХАОТИКС. БИЗНЕС УПРАВЛЕНИЕ И МАРКЕТИНГ В ЭПОХУ ПОТРЯСЕНИЙ
- МАРКЕТИНГ МЕНЕДЖМЕНТ
- ОСНОВЫ МАРКЕТИНГА
- 10 СМЕРТНЫХ ГРЕХОВ МАРКЕТИНГА
- Отвечает Филип Котлер
- Бренд-менеджмент в сфере В2В
- Marketing Professional Services - Revised
- Marketing Moves: A New Approach to Profits, Growth & Renewal
- Lateral Marketing: New Techniques for Finding Breakthrough Ideas
- The MARKETING OF NATIONS
- Building Global Biobrands : Taking Biotechnology to Market
- High Visibility: Transforming Your Personal and Professional Brand
- Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System (by Philip Kotler, Joel Shalowitz, Robert J. Stevens)
- Museum Marketing and Strategy: Designing Missions, Building Audiences, Generating Revenue and Resources, 2nd Edition (Neil G. Kotler, Philip Kotler, Wendy I. Kotler )
- Attracting Investors: A Marketing Approach to Finding Funds for Your Business (by Philip Kotler, Hermawan Kartajaya, S. David Young )
- Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause (by Philip Kotler, Nancy Lee )
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